Illustrative practice-economics tool · your written quote and agreements govern
← For dentists
The decision, made simple

Same Invisalign cases.
One less business to run.

Set your patient fee and monthly case count. See what your practice keeps—and what your team must operate—when you do everything yourself versus use ClearlyClear.

$6,000 per case
10 cases per month
With ClearlyClear · settlement cash
$21,200
$2,120 per case
Patient fee minus the C2 case fee. No separate Align lab invoice or standard patient-financing fee is deducted from the practice. Retained planning/admin labor is shown in the comparison below.
Estimated labor moved off your team
$11,560
7.2 hours · $1,156 per case
Planning and admin opportunity cost DIY still owns that ClearlyClear moves off your team. Not a C2 charge — your doctor still examines, approves, and treats. Clinical chair time is excluded.
Same revenue. Different model.

See the trade side by side.

Clinical chair time and the approval/office Tasks you keep under ClearlyClear stay with the practice in both models — so they cancel out of the cash comparison. Only the extra planning/admin labor DIY still owns is dollarized below (editable rates in assumptions).

Do everything yourself

Keep more cash from each case—but own the people, process, bills, follow-up, and handoffs.

DIY
Patient revenue+$60,000
Align lab invoices−$20,350
Patient-financing cost−$4,200
Est. extra planning/admin labor vs ClearlyClear−$11,560
Est. net after that labor$23,890
Planning + admin work your team owns93 hrs/mo

28.0 doctor hours + 65.0 office hours at 10 cases · includes typical additional-aligner rounds under self-planning.

Use ClearlyClear

Receive a predictable amount from each case while C2 runs the central operating system around your care.

ClearlyClear
Patient revenue+$60,000
C2 case fees−$38,800
Separate lab + standard financing fees$0
Central operations + growth engineIncluded
Extra planning/admin labor vs DIY$0
Cash to your practice$21,200
Planning + admin work your team retains21.5 hrs/mo

4.5 doctor approval hours + 17.0 office hours at 10 cases · specialist drafting reduces planning-error refinement loops. Retained hours are not billed — they’re already in the chairside/approval work you keep.

↔

The honest trade

At 10 cases, ClearlyClear means $2,690 less estimated net than DIY after counting the extra planning/admin labor DIY still owns—and moves an estimated 71.5 hrs ($11,560) off your team while taking responsibility for the lab, financing cost, central case workflow, and the marketing + inside-sales engine.

What the C2 fee buys

Not software. The operation.

The $3,880 case fee replaces the major costs and responsibilities required to run the non-clinical side of the case — including the growth work that never appears as a DIY line item below.

01

Align lab cost

C2 absorbs the standard lab invoice inside the case fee under the current commercial model.

02

Financing cost

The standard patient-financing fee comes out of C2’s fee—not the dentist’s share.

03

Invisalign Doctor Site + ClinCheck workflow

C2 prepares the approved Rx for the Invisalign Doctor Site and coordinates ClinCheck drafts and revisions under doctor direction.

04

Billing + payment follow-up

C2 handles HFD/PIF verification, billing details, and non-clinical payment follow-through.

05

Case setup + shipment watch

C2 owns the central queue that keeps the case moving after the patient accepts.

06

Marketing + inside sales

Demand generation, booking follow-up, and recovery of consults that don’t start — included in the fee, not sold as add-ons.

$0 in the base math
Included — but worth $0 in the base math

C2 also works to create the next case.

The cash comparison above assumes the same patients either way. Marketing and inside sales come with the fee — we just don’t invent extra cases to make ClearlyClear look better.

01 · GET FOUND

Demand

Website, digital advertising, and media that send prospective patients to participating practices.

02 · BRING THEM BACK

Nurture

Marketing automation follows visitors who show interest but don’t book — so opportunities don’t go cold.

03 · RECOVER THE SALE

Inside sales

Follow-up for patients who attend a consult but don’t start — a second chance without your front desk chasing.

The base comparison assumes none of this produces a single additional case. Every completed case C2 creates or recovers still pays your practice $2,120 after the C2 fee.
No hidden handoff

You do the dentistry. C2 runs the machine around it.

Your practice keeps clinical control. ClearlyClear makes the non-clinical work explicit and owned.

Your practice

The patient, the clinical decisions, and the chairside care stay with you.

  • Consult, exam, and guided digital exam capture
  • Set the treatment fee and execute the patient agreement
  • Verify insurance benefits and submit the claim
  • Approve clinical notes and give final approval of ClinCheck
  • Schedule the chairside day, receive boxes, and deliver treatment

ClearlyClear Central

C2 owns the growth and case-operation work that makes the service line easier to run.

  • Digital demand, booking coordination, and visitor nurture
  • Inside-sales follow-up for consults that don’t start
  • Prepare and submit the doctor-approved Rx in the Invisalign Doctor Site
  • Coordinate ClinCheck drafts and revisions
  • Case Setup and shipment monitoring
  • Payment verification, billing follow-up, and case settlement — so Align and your practice get paid from case proceeds
  • Referring-doctor verification
The choice

Which business do you want to own?

Do it yourself

Best when you already have the people, systems, and management attention—and your priority is keeping the most cash possible from each case.

Use ClearlyClear

Best when you want a predictable amount from every case — and a demand + inside-sales engine working to fill the next consult — without building that machine yourself.

Change the comparison assumptions
Hour defaults are lifecycle planning/admin averages (not clinical chair time), including typical additional-aligner rounds. DIY assumes self-planning; ClearlyClear assumes specialist treatment-planning support under the dentist’s final approval, which reduces planning-error refinement loops and the practice’s time per loop. In the cash columns, only DIY’s extra planning/admin labor vs ClearlyClear is dollarized — hours both models still keep cancel out and are not shown as a C2 charge. Doctor $/hr is opportunity cost; office $/hr is loaded staff cost — both editable and illustrative. DIY financing is a third-party financing cost; self-collect can set it to 0% but keeps receivable risk. The C2 fee assumes standard Align lab and standard patient-financing cost are absorbed within C2’s economics. Marketing, nurture, and inside sales are included in the fee but assigned $0 of demand value in the base comparison. Written agreements and quote govern.

Keep the dentistry. Stop building the business around it.

At 10 cases per month, your practice receives $21,200 through ClearlyClear while C2 runs the central case operation.

Talk through this model for my practice

Illustrative economics only. This page is not a quote, guarantee, or promise of results. The practice retains full clinical authority and responsibility. The signed Program Administration Agreement, patient-financing agreement, and written fee quote control.